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Insights

Practical guidance on technical sales hiring.

Notes for employers on finding, assessing and developing technical salespeople — written from recruitment practice, without the slogans. This section is being written now; the topics below give an honest picture of what is coming.

Planned topics

What we intend to cover.

Choosing between the three hiring routes

When relevant sector experience, an emerging hire with development, or transferable sales expertise is the right answer — and the trade-offs of each.

In preparation

Assessing technical salespeople properly

Why prior sector success does not prove suitability, and how a skills and competencies matrix built around your sales process separates claims from evidence.

In preparation

Entering the UK market with your first sales hire

What overseas engineering and industrial technology businesses should decide before appointing a UK-based salesperson.

In preparation

Developing junior sales capability

Realistic responsibilities, practical training and coaching — how development works and what it costs in time, honestly stated.

In preparation

Stay informed

Tell us what you would like us to write about.

If there is a technical sales hiring question your business is working through, tell us — it shapes what we publish. We will also let you know when new guidance is available.